Pandora Surpasses 40 Million Users (and what it means for terrestrial radio)

According to an article in yesterday’s Wall Street Journal, Pandora, the personalized online radio service, reached 40 million users in 2009. On average, 15 million people stream internet-only radio stations like Pandora every week.  That’s not far from matching the number of those streaming terrestrial radio station sites (22 million, according to the article).  Think [...]

Sales and Social Media: PB & J or Oil and Water?

Yesterday, I had the pleasure of delivering a presentation to our company’s Business Development Directors on the benefits of considering certain social media tools to reach their goals. Mixing sales (or marketing) and social media is, of course, done by companies and individuals all over the world every day.  But, if your social media approach [...]

What Gives? Or, Fundraising Made Simple

If you work for a non-profit, chances are you don’t have the luxury of a several thousand watt mouthpiece with which to disseminate your message.  Even when you do, as in the case of non-commercial radio stations like the one for which I work, raising the necessary funds to keep the organization running smoothly can [...]

The Race to 500

At WAY-FM, we like to have fun.  So, as we planned for next week’s 2-day fundraiser called the “Race to 500,” we decided to create a video to help get the word out. If you share our passion for seeing lives changed through music, I hope you’ll join us on Tuesday and Wednesday of next [...]

All Access Interview

Recently, I was asked by Jackie Chapman (jchapman[at]allaccess[dot]com), the editor over at allaccess.com, to participate in their “10 Questions with” series.  All Access is a very useful and informative broadcast and music industry, members-only website. I thought I’d share my answers here before the interview is published on their site and, in the event you’re [...]

88.7 WAY-FM and Casting Crowns Issue Warning

Seems fewer and fewer media outlets are printing media advisories any more.  With few exceptions, they’re rarely interactive or involve any attempts at incorporating multi-media, social media or you-name-it media.  Often, they’re not much more than words on a page.   In a word, they’re “boring.” I’ve got a long way to go in my creation [...]

We Love Your Mom

I never knew something seemingly as simple as adding audio to my blog could be such a frustrating chore.  I add images all the time after all.  And I’m in radio for Pete’s sake.  I work with audio daily.  Why is this so stinking hard WordPress.com? Turns out audio, WordPress.com and Firefox in particular, don’t [...]

Past, Present and Future

Recently, I was asked to respond to a list of interview questions from HisAir.net’s Ted Kelly.  His website serves as a “one-stop shop” for all things Christian radio and Christian music industry-related, complete with station links, job postings, show prep and research, among other things. I decided I’d post my repsponses to his questions here [...]

The Future’s So Bright (At Least It Can Be)

I was replying this morning to a comment from Robbie Newton on my last blog post.  Robbie is a former WAY-FM board member and someone whose opinion I respect a great deal.  As I wrote my reply, I realized this was one of those moments where the conversation warranted a blog post of its own. [...]

10 Years Ago Today: My WAY-FM Journey

It was on this date in 1999 when a new season began in my life.  I hadn’t even recognized it as such just yet (that would come just over a year later), but I was about to begin a journey that would lead me away from the Nashville music industry – my reason for coming [...]

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