The Butterfly Effect: A Book Review

Posted on September 7, 2010 by Jeff

How significant is my life?  Do I make a difference?  When I move…when I act…when I do something…does the universe notice?  Do I really matter? Thus begins the new book from Andy Andrews called The Butterfly Effect: How Your Life Matters. Few books of significance are as brief as this one.  Totaling a little over [...]

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The Portable Patriot: A Book Review

Posted on July 5, 2010 by Jeff

While Independence Day may be behind us, that doesn’t mean we have to put our patriotism on the shelf until next year.  A recent e-mail I received from a PR agent tipped me off to a new book from Thomas Nelson Publishers called The Portable Patriot: Documents, Speeches, and Sermons That Compose the American Soul and [...]

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No Size Fits All: Video Book Review No. 2

Posted on March 31, 2010 by Jeff

I first became aware of this intriguing new book at Mark Ramsey’s blog Hear 2.0.  If you’re so inclined, I highly recommend you take some time to read his analysis of what the book has to offer. If you’re in the business of figuring out your industry’s or company’s digital future, and are fascinated by [...]

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The Only Book on Social Media Marketing You’ll Ever Need

Posted on November 30, 2009 by Jeff

Several months ago I promised Tamar Weinberg I’d do a video review of her book The New Community Rules: Marketing on the Social Web.  My apologies to her for taking so long to get around to it.  After all, how hard can a video book review be, right? After being sidetracked with other projects shortly [...]

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